Emerging from the holiday fog

Hello and welcome to 2025!

I know I should probably begin this new year with a post about intentions and goals — and I probably will — but for now, let me just warm up to writing again.

Reader, I seem to have lost any and all ability to function. 😂 The holidays have been so much fun and I fear I might have a hangover from both the frenetic holiday buzz and the lazy, hazy days in between.

One wishes to spend her days eating homemade embutido, meeting with family and friends, and having birthday dinners by the sea.

Alas, the year awaits and we must go

'Tis time to stretch and prepare ourselves for the year ahead!

(Why am I writing like I'm from Bridgerton?)

LOL, drama aside, I am excited to build for 2025.

2024 was a rather slow year. I underestimated the time and effort it took to build new habits and routines in a new home, with a new role, in a new neighborhood. I thought that things would proceed swimmingly after our move— but I got overwhelmed and fell into complacency instead. 

Thankfully, I took a huge pivot in the last quarter of 2024 — and I am so glad I did. It took a hot minute for me to take action, but it gave me the momentum to kick off 2025 with more energy, excitement, and alignment.

Things I'm excited for

I don't want to jinx anything, but here are some things I'm excited for in 2025

Doubling down on content marketing with Copylang

My biz website, Copylang, got a beautiful makeover! Everything is fresh: design, copy, and most importantly, the offers. Look at her go:

I'm super excited about these new service offerings and packages. Like many things in life and business, coming up with attractive offers took a lot of time, effort, and dozens of conversations with my target market. I had to learn how to read the proverbial room and create services that my potential clients would find useful while giving me an edge against factors like competitors and AI. I'm really excited to test them, so please wish me luck!

Growing my community for Filipino writers

In 2023, I launched a support group for Filipino content marketers and writers aptly named Content Marketers and Copywriters Community PH. My goal was to elevate the Pinoy writing industry by providing advice, opportunities, and resources to fellow Filipinos.

I've unfortunately fallen off the grid for most of 2024, but I'm excited to kick things back in gear this year. I've enlisted the help of my sisters to freshen up the branding and post cadence.

I've so many plans for this group and I hope some of them will come to fruition this year!

Check out the group here.

Intentional partnerships and collaborations

Q4 allowed me to work with people who are aligned with my work style and values. After being stuck in a creative slump for the longest time, these intentional partnerships felt like a breath of fresh air. I can't wait to do more of this in 2025!

These partnerships have also prompted me to improve my own processes, from discovery calls to onboarding. I love a good challenge — and I'm excited to see where these habits can take me.

Getting serious about social

Up until this point, I feel like nagduwa ra ko sa social. If shit posting on LinkedIn has gotten me a lot of visibility and opportunities, I'd like to see what happens when I actually put in the work.

Personal endeavors

Health and fitness are a main priority this year. After spending a huge chunk of 2024 stewing in health anxiety, I've decided to be more intentional and proactive with my health. Last year, I invested in an executive check-up package and started my daily 2km walks around our neighborhood. This year, I started with a minimalist fitness program that could hopefully help me build sustainable habits. I'd really like to be leaner and stronger as I age, so please wish me luck!

And so it begins

I'm a bit reluctant to emerge from the holiday fog. The past two weeks have been slow and healing. But we have many things to look forward to as well. The only thing that I wish for myself as we begin 2025 is to sustain the momentum I've so painstakingly built. I'll try my best to keep it up this time.

How about you? What are you most excited about for 2025? Lol I don't even know if my comments section is working but I am curious anyhow.

Farewell for now, internet friends and strangers.

The year awaits and I must go!